I’m in Winnipeg, Manitoba participating at the CAUBO (Canadian Association of University Business Officers) Conference this week. One of the Principal Partners, Sodexo, put the US Open on one of the booth LCD screens and it didn’t take long before the crowd you see above formed to watch Tiger Woods defeat Rocco Mediate in sudden death. I’m not quite sure how Sodexo turned the audience into interested leads, but given the difficulties vendors face trying to drive traffic their way, this should go down in conference books as a textbook case on how to build an audience.
Confessions and Observations of an IT Geek
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Asides…
HoHoTO: Toronto's most fun holiday party of the year!
HoHoTO 3.0, the GTA’s best holiday party is being held this Wednesday, December 16th, 7PM at the Mod Club. With all the proceeds benefitting Toronto’s Daily Bread Food Bank, the event is already expected to reach the stated goal of $40,000.
HoHoTO began as a crowdsourced event over Twitter, with a goal of raising $10,000 for the food bank. After blowing past their original goal and raising $25,000, the organizers decided to raise the bar even higher!
This is a sold out event, although donations are still being accepted online at www.hohoTO.ca.
More details:
- The Official HoHoTO website
- @HoHoTO Twitter account
- My favourite HoHoTO writeup by Rob Hyndman
Hot dog vendor implements mobile carrier fee structure. Hilarious!
Looks like the folks at WIND Mobile (the Globalive team) have a great sense of humour as they prepare to go after the big mobile carriers. Don’t think mobile pricing is messed up in Canada? Then watch watch happens when a hot dog vendor tries to adapts traditional mobile billing fees to his own business:httpvh://www.youtube.com/watch?v=xrTAUkYxPM0
Walk a Mile in Her Shoes Toronto
On October 1 2009, at Bay & King, the White Ribbon Campaign will hold an event called “Walk a Mile in Her Shoes” to raise awareness around violence against women. The WRC is a non profit organization of “men working to end men’s violence against women”. To learn more, visit the walkamiletoronto.org website.